Have you ever wondered what your customers are thinking? Me too…
You see, we all know we have to “Survey” our patrons with questionnaires to learn what they want so we can deliver the goods. You do survey your clients right?
If you don’t, don’t fret, but listen carefully and you should have a leg up on your competition. Most small businesses do not survey their customers. Did you know that? BIG MISTAKE!
Your very livelihood depends on the satisfaction of your customers, so what are you doing to ensure they are satisfied? Let me guess….
“I give great customer service!” Awesome! How do you know you are though?
“I make sure I greet all guest with smiles and cheerfulness!” That’s great, but do they actually care about that? It’s a start at least… What if some of your employees do it to the point where it obviously false and it scares clients rather then helping them feel more comfortable. Wouldn’t you want to know this?
“I have so many variety of choices they don’t need to go anywhere else!” How do you know if your verity is what drives them into your store, or if the verity actually confuses your customers to the point where they don’t want to come back…
Don’t you want to know the answers to these questions? You should know this…
Well, it’s a lot easier now with the Internet at our side… But don’t think that just because you put up a blog, and your customers have the ability to respond and give feedback, that is enough…
You see, the blog is like the store front, you’ll have customers come in and tell you what they think, mostly positive, but negative? No… you don’t get those unless you really piss off your customers.
When was the last time you had some honest feedback about your store or business from a customer telling you what could make your business better, and it not being some unemployed guy stroking his own ego because he thinks he can run the joint….
I mean, we all get those guys… But that’s not what you want.. And the real information you want is not being shared with you because when someone doesn’t like something, they don’t want to speak to you… Most people do not like conflict…
So what do you do? An ethical bribe? Ya… That’s a start…
But they still don’t want to tell you to your face… Paper surveys like you see in restaurants for a free desert? Ya, those are awesome! Also cost money for the paper. But if you have clients and or customers all over the world like I do, then you need a digital means of collecting this information… Unless you want to spend the money on international postage for your list… Ummmm… Can we say expensive? Very!
That leaves us with a survey service system…
There are a lot of survey companies out their, but which one do you choose and why? At what prices? Everything you need to think about before you decide.. Well, I hope I can help you shorten up the process a bit…
Two I recommend…
1) SurveyMonkey.com
2) Askdatabase.com
Survey Monkey is cool because you can use them for free up to 100 responses on each survey… But what if your list is over 100 people? Well, depending on your relationship with your email list you may have a high response rate or a low response rate.
Response rate? Ya…
Response rate is how many people actually open your email that are on your list… Then out of the people who open the email, how many actually click on the link in your email to see the offer!
And if your offer is the survey, then your response rate matters.
Small response, you can get away with a list of 1,000 people and 10% take you up on your survey at 100 people…. But….
If you give them a really compelling offer like a 50% on your product, or better yet, your product for free! You will get a larger response rate on your email and need a better solution then the FREE version of Survey Monkey.
Survey Monkey has a couple of paid versions that let you get unlimited responses for each survey… Perfect! Well… Not really… If your going the paid rout… There is something even better. Askdatabase.com.
For 16.67 a month paid annually at $200 a year, survey monkey allows unlimited responses… But… Askdatabase.com… $19.95 a month for 2,500 responses per survey…
“Um, Jeff, that’s more then Survey Monkey. Better? Askdatabase.com is more per month, and limits you to 2,500 responses. Why do you say Ask is better for?”
Ya, I see that there… But… Askdatabase.com is soooooooo much better then Survey Monkey. Because… Ask is a data base… like the name..
You probably don’t know this, but Google has 75% of search traffic because they invented the online search data base… But Yahoo, even before Google, was a data listing… Base vs. Listing…. Ya… seems similar but its not.
To get on Yahoo back in the day, you would pay a fee for them to list you, and whoever paid the most landed on top of the list!
Google on the other hand took the other rout… They knew searches wanted relevant content to what the searcher was looking for. So Google created the awesome search data base we see today as Google.com. No all other search engines have since followed in suite.
So what’s this have to do with Askdatabase.com being better then Survey Monkey?
Survey monkey shows you the list of responses based on your bubble or click here multiple choice answers to the questions you make up…
Have you ever took a survey and there were four possible choices on the survey, but your true answer was not one of them so you just had to skip it or worst! Choose the “next best thing”!
We all have… And that’s a problem with surveys. We try to find out the answers by guessing what the answers can possibly be and only give them the choice of those answers…
Huh?
Your limited when you only have 4 answers and you picked those four answers…
But what happens is you really don’t know the answers! That’s why your doing the survey!
But in order to do the survey you must first guess what the answer could possibly be! But your far from the true answers!
See the dilemma now?
Ok.
Good.
So… Why is Askdatabase.com so much better then Survey Monkey?
You see, unlike Survey Monkey… You can ask a question and let them respond in a text box….
“Umm.. OK Jeff… Survey Monkey can do text boxes too… You’re pulling my leg here, how can it be better?”
Are you going to read every one of the 1,000 text boxes questions you received from Survey Monkey? Then put into charts and columns what the majority of the people’s problems and wants are? I did not thin so…
The cool thing is… you don’t have to do that with Askdatabase.com.
You ask the question… 1,000 people answer.
Askdatabase.com will then brake down what was said and tell you what the number one phrase was, what word was said the most, and pretty much tell you what thousands of people really have on their mind without you guessing or sorting through the rubble.
Now that is POWER!
Actually knowing what is on the minds of your customers without talking to each one individually, without GUESING what they want and giving them a limited choice on a piece of paper to choose from.
How do they do this?
It’s because…
Askdatabase.com is a smart database like Google. It not only collects the information, but uses Google type technology to search through all the words people wrote and tally what was said by how many people…
Now you can see how much more powerful Askdatabase.com is when compared to Survey Monkey.
When you need a free service to survey your customer, Survey Monkey is Great!
When your looking to really grow your business, Askdatabase.com is your site!
I hope this helped. Please leave a comment down bellow so I know what you thought of this article please. Thank you very much for reading! =)
Jeff
